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POINSETTIAS
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POINSETTIA POINTERS Advice from Our Technical Experts
Table of Contents
Regional Map ....................................................................... 2 NEW Sky....................................................................................4 Christmas Beauty™...................................................6 Series Christmas Chorus......................................................8 Christmas Aurora®.....................................................9 Early Elegance™.......................................................10 Christmas Joy™.........................................................14 Christmas Feelings™..............................................16 Christmas Glory™.....................................................18 Christmas Wish™.....................................................26 Reds Christmas Mouse® Red..........................................12 Christmas Candle....................................................19 Christmas Song.......................................................20 Christmas Bells™......................................................21 Christmas Cheer.....................................................22 Christmas Eve Red.................................................23 Christmas Magic™ Red.........................................24 Christmas Spirit.......................................................25 Novelties ....................................................................... 27-30 Lazzeri Varieties ............................................................... 31 Supply Chain .............................................................. 32-33 Growing Recommendations ..............................34-39 Culture Guide Propagation....................................................... 40-41 Finishing...............................................................42-48 Root & Sell Stations ....................................Back Cover
Gary Vollmer Lead Product Manager for Selecta One With a degree in horticulture and integrated pest management, and more than 30 years in the horticulture industry, Gary has seen just about every growing condition that can affect plants. Lauren Blume Territory Manager and Technical Lead Lauren combines her extensive technical knowledge with the customer service skills she’s acquired in support
of our sales team to ensure your success.
James Doukas Northeast and Great Lakes Territory Manager and Technical Lead James assists growers with production throughout the crop cycle. His specialties include genetic selection, propagation and finishing.
Key To Symbols
Plant Vigor:
Habit:
LOW
NARROW
MEDIUM-LOW
NORMAL
MEDIUM
WIDE
Catch our cover star NEW Christmas Beauty™ Prince on page 6!
MEDIUM-HIGH
HIGH
Mini Cutting: MINI AVAILABLE Mini poinsettias make ideal impulse gifts when placed near check-outs. Take advantage of this popular trend by ordering some of our best- selling varieties in mini cutting form. Just look for our “Mini Available” icon throughout these pages.
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Highest-Quality Genetics From the Number One Supply Chain
Thanks to continuous feedback from commercial growing operations in North America and extensive trialing throughout the world, we fine-tune our selection to ensure the very best recommendations for every region. Look for the shaded maps throughout this catalog — and reviews from our technical experts — to determine the right poinsettias for your region and program. TRIALED FOR EVERY REGION
Canada, Northwest Alaska Alberta British Columbia Idaho Montana Oregon Saskatchewan Washington Wyoming
Canada, North Delaware Manitoba Maritime Provinces Minnesota New England New Jersey New York North Dakota Ontario Pennsylvania Québec South Dakota Wisconsin
U.S., Midwest Atlantic Illinois Indiana Iowa Kansas Kentucky Maryland Michigan Missouri Nebraska North Carolina Ohio Oklahoma South Carolina Tennessee Virginia West Virginia
U.S., Southwest Arizona
U.S., Deep South Alabama Arkansas Florida Georgia Hawaii Louisiana Mississippi Texas (Central & East)
California Colorado Nevada New Mexico Utah Texas (West)
NEW Regional reviews from our territory managers Look for variety suggestions based on your location!
Our expansive North American trial locations include: Abbotsford, BC; Niagara, ON; Arroyo Grande, CA; Cresco, IA; St. Louis, MO; West Chicago, IL; Monroeville, NJ; Charlotte, NC; and Miami, FL.
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In Every Size, Shape, Color And Timing POINSETTIAS
SERIES CONSISTENCY Look to our series poinsettias for dependable ease of production. The gorgeous companion plants grow well together, delivering on matching timing and habit. Pages 4-18
Early Elegance Marble
TOP-SELLING REDS No color heralds the holiday season like red. And no one brings traditional, beautiful and reliable red poinsettias to every region in North America like Selecta One. Look for our glorious red poinsettias throughout this catalog, available as standalone varieties, elements of a series and as unique novelty poinsettias. Pages 19-26
Christmas Cheer
ON-TREND NOVELTIES Selecta One is known for offering
grower-friendly plants, and that includes our novelty poinsettias. Select from unique, eye-catching, on-trend colors, shades, textures and leaf designs that command attention at retail without compromising on quality or sacrificing your growing space. Pages 27-31
NEW Sky Orange
3 Highest-Quality Genetics From the Number One Supply Chain
NEW SKY SERIES Bring the Starry Sky Indoors!
An exciting, starry pattern is now available in poinsettias! By choosing the Sky varieties, growers can offer this unique, speckled novelty poinsettia for natural season sales after Thanksgiving.
ORANGE
FANTASY
NEW Sky Orange
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NEW Sky Fantasy
8-8.5 WEEKS VIGOR
NORMAL
MINI AVAILABLE
POINSETTIA POINTER:
“Our unique Sky varieties rely on cooler temperatures for their dappled patterns to display, making northern locations their ideal regions.” - Lauren Blume
CULTURE THAT WORKS
Growing On • Grows aggressively when branches develop; strong growth October into early November; slows as finish approaches in late November. • Cooler temperatures improve color pattern. Nights: 62°F (17°C); Days: 72°F (22°C) • Northern Climate: Limit PGR to Cycocel spray at 500-1,000 ppm. • Southern Climate: Use 1-2 spray applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Late PGR applications: Cycocel spray 500-750 ppm, end October 15. • Micro Bonzi drenches can begin in early October; overly aggressive PGR applications in October can result in smaller bracts. Late Growing Stages • Feed continuously until finish. Watch media EC and reduce feed levels to avoid rapid increase; indicates plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium. • Finishes naturally in late November to early December; can be held cool to target week 50-51 sales; avoid dew point to prevent Botrytis .
Propagation • Roots rapidly; plant from liner at 19-21 days; apply rooting hormone to base of cutting. • Uses feed aggressively; start feed program around day 7; failure to feed early enough will result in yellowing. • High vigor level; will require PGR application in propagation; 500-750 ppm Cycocel spray at day 15-20 and can be repeated if necessary. • Plant from liners to finished container when well rooted to prevent stretch. Early Finished Growth • Must be pinched early: at day 14-16 from a liner; at day 24-26 for direct stick. Failure to pinch early will result in uneven branching. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm; recommended to even out the branches. • Branching occurs rapidly after pinch; PGR may be needed at 7 days. • Very upright habit; can go to final spacing very early if needed; rings can be avoided, even in large pots.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
PRINCE
CHRISTMAS BEAUTY ™ SERIES Number One Top-Selling Series
NEW PRINCE
This space saver finishes mid-season and features a controlled habit for excellent sleeveability. This Southern favorite offers superior performance under warmer conditions, while still performing well under cool finishing conditions. It is bred for maximum space efficiency with strong roots for long-lasting plants and less shrink, making Christmas Beauty an excellent choice for mixes and mini cuttings!
8 WEEKS
NORMAL
MINI AVAILABLE
VIGOR
CINNAMON
MARBLE
NORTH POLE
PINK
PRINCE
PRINCESS
QUEEN
RED
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NEW Christmas Beauty™ Prince
“Christmas Beauty Red has an excellent red color that is very resistant to fading. It can be held cool, but pay attention to the humidity and avoid dew point to prevent Botrytis .” – Lauren Blume
POINSETTIA POINTER:
culture that works CULTURE THAT WORKS Propagation • Plant from liner at 22-24 days.
Growing On • Grows steadily once branches develop, and exhibits consistent, moderate growth throughout the crop until color begins. • Northern Climate: Apply Cycocel spray at 500 ppm. • Southern Climate: Can use Cycocel spray up to 1,000 ppm; use 1-2 applications of B-Nine (1,000 ppm)/Cycocel (500 ppm) before September 20. • Apply later Cycocel sprays at 500-750 ppm. • Micro Bonzi drenches can begin in early October. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium .
• Apply rooting hormone at the base of cutting. • Start feed program at day 7 to prevent yellowing. • May not require PGR application in propagation. • Will branch very early based on leaf maturity, not just pinch. • Plant into finished container when well rooted. Early Finished Growth • Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Plant produces a branch at every node. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm). • Apply Cycocel spray at 500 ppm to even out branches.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS CHORUS SERIES A Chorus of Saturated Color This premium variety features an upright, vigorous growing habit with saturated color . Its post-harvest performance and superior color retention make it a must-have
poinsettia for growers, retailers and consumers.
NEW HOT PINK
RED
HOT PINK
7.5 WEEKS VIGOR
NORMAL
“Feed aggressively, beginning around day 7, to avoid yellowing. Pinching fairly early, between days 14 and 16, can deter uneven branching.” – James Doukas
POINSETTIA POINTER:
CULTURE THAT WORKS
Growing On • Grows steadily once the branches develop, and exhibits moderate growth through mid-October, then slows somewhat as it approaches finish. • Northern Climate: Apply Chlormequat spray at 750-1,000 ppm. • Southern Climate: Higher rates of Chlormequat – up to 1,200 ppm as a spray – can be used. Later applications of Chlormequat spray at 500-750 ppm should end by October 10. • Micro Paclobutrazol drenches can be used beginning in early October. Late Growing Stages • Very strong root system requires continuous feed until finished. • Reduce feed levels if media EC increases too rapidly, as this indicates the plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Can be held cool. Pay attention to the humidity and avoid dew point to prevent Botrytis . • Cool down temperatures to avoid color fade in the red. • If holding in the greenhouse past initial ripening, apply a Paclobutrazol spray of 5-10 ppm precisely at first pollen to help retain cyathia and reduce fade. Perform this application only at full color; no more bract expansion will occur thereafter.
Propagation • Roots rapidly; plant from a liner at 22-24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7. • Medium-vigor variety; may require low levels of PGR application in propagation. Spray 500 ppm Chlormequat at day 18-20. • Plant into the finished container when well rooted. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Strong-branched varieties. Pinch early to avoid uneven branching: at day 14-16 from a liner; at day 24-26 for direct stick. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Chlormequat spray at 250-500 ppm to even out branches. • Prevention strategies for Pythium and Rhizoctonia are recommended shortly after planting into finished containers.
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CHRISTMAS AURORA ® SERIES Brighten Up the Late Season The varieties of Christmas Aurora are ideal for December poinsettia sales. An upright, narrow habit and medium bract size is perfect for higher density production and dependable shipping, and their narrow shape makes them easy to sleeve. This reliable, predictable series works well in 6-in. (15-cm) pots. Plus, they are early to color — yet late to flower — providing an outstanding shelf life at retail and long-lasting enjoyment for consumers.
QUEEN
RED
8.5 WEEKS VIGOR
NARROW
POINSETTIA POINTER:
“Christmas Aurora finishes naturally in late November to early December, and can be held cool to target week 50-51 sales.” – James Doukas
CULTURE THAT WORKS
Growing On • Grows aggressively when branches develop, with strong growth October into early November; slows as finish approaches in late November. • Northern Climate: PGR limited to Cycocel spray at 500-1,000 ppm. • Southern Climate: Use 1-2 spray applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Late PGR applications: Cycocel spray 500-750 ppm, end October 15. • Micro Bonzi drenches can begin in early October; overly aggressive PGR applications in October can result in smaller bracts. Late Growing Stages • Feed continuously until finish; watch media EC and reduce feed levels to avoid rapid increase; indicates plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Finishes naturally in late November to early December; can be held cool to target week 50-51 sales; avoid dew point to prevent Botrytis . •
Propagation • Roots rapidly; plant from liner at 19-21 days; apply rooting hormone to base of cutting. • Uses feed aggressively; start feed program around day 7; failure to feed early enough will result in yellowing. • High vigor level; will require PGR application in propagation; 500-750 ppm Cycocel spray at day 15-20 and can be repeated if necessary. • Plant from liners to finished container when well rooted to prevent stretch. Early Finished Growth • Must be pinched early: at day 14-16 from a liner; at day 24-26 for direct-stick; failure to pinch early will result in uneven branching. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm; recommended to even out the branches. • Branching occurs rapidly after pinch; PGR may be needed at 7 days. • Very upright habit; can go to final spacing very early if needed; rings can be avoided, even in large pots.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
RED
EARLY ELEGANCE ™ SERIES Early-Season Showstopper Early Elegance is an excellent choice for early-season poinsettia sales, targeting opportunities for mid-November through Thanksgiving . Works well in all North American markets. Medium-low vigor is ideal for 4-in. up to 8-in. (10 to 20 cm) containers. The series includes a stunning vivid marble and one of the truest pink colors available.
RED
7 WEEKS
NORMAL
MINI AVAILABLE
VIGOR
MARBLE
PINK
WHITE
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REGIONAL REVIEW Maria Bolinger Territory Manager, Southeast & Southwest
"The Early Elegance family is an excellent choice for early color in southern states. "This four-color family is a reliable season opener that is ready to ship by Week 45, even in the South! All four colors feature large, show-stopping bracts that are perfect in mixes. Display them as a Red/White duo or Red/White/Pink trio. For high utility, they can’t be beat! Use them in every size, from packs, minis and up to 8"."
Early Elegance Marble
POINSETTIA POINTER:
“Early Elegance fills the need for early sales, high yield and ease of growing. It boasts excellent colors, especially Marble, which is the most vivid on the market.” – Lauren Blume
CULTURE THAT WORKS Propagation • Roots rapidly; plant from a liner at 22-24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7.
Growing On • Grows steadily once the branches develop and exhibits consistent slow growth throughout the crop until color begins. • Northern Climate: Apply Cycocel spray at 500-750 ppm. • Southern Climate: Can use Cycocel spray up to 750-1,000 ppm; use B-Nine/Cycocel tank mixes with caution in the South and not at all in the North. • Low-rate Micro Bonzi drenches can be applied after October 1, but use caution with rates and volume, as these are sensitive to PGR. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Reducing temperatures at finish can help with color retention and shelf life. • A Bonzi application (1 ppm drench or 5 ppm spray) can be applied at the very end of the crop at first pollen shed to increase the shelf life and retain the cyathia.
• May not require PGR application in propagation. • Plant into the finished container when well rooted. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Low-vigor varieties require less PGR for growth control. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS MOUSE ® RED Novel Shape, Unique Appeal Christmas Mouse has cute, mouse ear-shaped bracts — completely unique to the market! This upright, medium- vigor poinsettia is easy to grow. It’s an ideal product for young consumers!
RED
8-8.5 WEEKS VIGOR
NORMAL
MINI AVAILABLE
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POINT-OF-PURCHASE ARTWORK Scan to download Christmas Mouse P.O.P.
HANG TAG
STICK TAGS
MINI POT WRAP
*Pot also available, see page 12
SLEEVE
CART BANNER
POINSETTIA POINTER:
“Christmas Mouse stands out in the marketplace. It’s a strong novelty, ideal for target sales to younger, new poinsettia customers.” – Gary Vollmer
CULTURE THAT WORKS Propagation • Roots very rapidly; plant from a liner at 19-21 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7.
Growing On • Aggressive growth when branches develop; shows strong growth from October into early November; slows down at finish in late November. • Northern Climate: PGR limited to Cycocel spray at 500-750 ppm. • Southern Climate: Use 1-2 spray applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Later PGR applications: Cycocel spray 500-750 ppm, end October 10. • Micro Bonzi drenches can begin in early October. Late Growing Stages • Strong root system; requires continuous feed until finish; watch media EC and reduce feed levels to avoid rapid increase in media EC; this indicates plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium. • Finishes naturally in late November to early December; can be held cool to target week 50-51 sales; avoid dew point to prevent Botrytis.
• Feed aggressively; failure to feed early enough will result in yellowing. • High vigor level; will require PGR application in propagation; 500-750 ppm Cycocel spray at day 15-20, which can be repeated if necessary. • Plant into finished container when well-rooted. Early Finished Growth • Pinch early: at day 14-16 from a liner; at day 24-26 for direct-stick. • Failure to pinch early will result in uneven branching. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500 ppm or 750 ppm to even out branches. • This branching occurs very rapidly after pinching and PGR may be needed as quickly as 7 days. • Upright habit; can go to final spacing very early if needed.
TOP-SELLING REDS
13 Highest-Quality Genetics From the Number One Supply Chain
RED
CHRISTMAS JOY ™ SERIES Ideal for Combinations
RED
Christmas Joy is ready a week before Thanksgiving and colors up right on time for Black Friday — hitting the early market without needing black cloth. Medium-vigor, even-branching series makes it to retail intact and offers less shrinkage. Christmas Joy White is the top-selling white poinsettia in the Selecta One lineup. Due to the uniformity across all colors, Christmas Joy is also our number one series for mixed containers. Grow this one cool to save energy and money.
7.5 WEEKS VIGOR
NORMAL
MINI AVAILABLE
MARBLE
PINK
WHITE
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Christmas Joy Red and White
POINSETTIA POINTER:
“Christmas Joy varieties grow steadily once the branches develop, with stronger growth through mid-October. Then they slow down significantly as they get closer to finishing.” – James Doukas
CULTURE THAT WORKS Propagation • Plant from liner at 22-24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7 to prevent yellowing. • Apply 500 ppm Cycocel spray at day 18-20. • Plant into finished container when well rooted. Early Finished Growth
Growing On • Grows steadily once the branches develop, and exhibits strong growth through mid-October, then slows down significantly as it approaches finish. • Northern Climate: Apply Cycocel spray at 500-750 ppm. • Southern Climate: Can use Cycocel spray up to 1,000 ppm; use 1-2 applications of B-Nine (1,000 ppm)/Cycocel (500 ppm) before September 20. • Apply later Cycocel sprays at 500-750 ppm, ending by October 10. • Micro Bonzi drenches can begin in early October, but should be stopped by October 15. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Can be held cool. Pay attention to the humidity and avoid dew point to prevent Botrytis . • To hold Joy varieties, it is important to cool down temperatures to avoid color fade in the red.
• Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500 ppm. • Prevention strategies for Pythium and Rhizoctonia are recommended shortly after planting into finished containers.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
RED
CHRISTMAS FEELINGS ™ SERIES Reliable, Desirable, Profitable
RED
This top-selling series is perfect for mixes, thanks to its reliable uniformity across an impressive color range. Space-efficient, easy-to-grow Christmas Feelings saves time and money with low energy input and low PGR requirements. Plus, no late-season stretch ensures you can send better-looking plants to market. This series offers a strong habit for more saleable plants, excellent post-harvest characteristics and dependable timing to finish for peak shipping. Red, White and Pink are available as mini cuttings.
8 WEEKS
NORMAL
VIGOR
MERLOT
PINK
WHITE
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Christmas Feelings Pink
POINSETTIA POINTER:
“Christmas Feelings has exceptional shelf life and can be kept in the greenhouse at cool temperatures for late-season sales.” – James Doukas
CULTURE THAT WORKS Propagation • Plant from liner at 21 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7 to prevent yellowing. • May not require PGR application in propagation.
Growing On • Grows steadily once branches develop, and exhibits consistent moderate growth throughout the crop until color begins. • Northern Climate: Apply Cycocel spray at 500 ppm. • Southern Climate: Can use Cycocel spray up to 1,000 ppm; B-Nine/ Cycocel tank mixes should not be used. • Micro Bonzi drenches can begin in early October, but use caution, as plants are very responsive to PGR, especially Bonzi. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium .
• Will branch very early based on leaf maturity and not just pinch. • Lower leaves will break first, and if allowed to become dominant, can result in stem breakage late in the crop. • Plant into finished container when well rooted. Early Finished Growth • Pinch early: at day 12-14 from a liner; at day 22-24 for direct stick. • Plant produces a branch at every node. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500 ppm.
SERIES POINSETTIAS
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Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS GLORY ™ SERIES Smaller Pots, Bigger Appeal Compact series is perfect for 6-in. (15-cm) and smaller pots and thrives in cool temperatures for better energy savings. Christmas Glory provides uniformity across all colors and even branching, with bright, non-fading bracts all on top. The entire series is available as mini cuttings for perfect grab-and-go gift items.
PINK
WHITE
RED
7.5 WEEKS VIGOR
NORMAL
MINI AVAILABLE
POINSETTIA POINTER:
“Christmas Glory is a series that is specifically targeted for early sales of smaller containers and should be shipped when ready.” – Lauren Blume
Growing On • Grows steadily once branches develop, and exhibits consistent slow growth throughout the crop until color begins. • Northern Climate: Apply Cycocel spray at 500 ppm. • Southern Climate: Can use Cycocel spray up to 750 ppm; B-Nine/ Cycocel tank mixes should not be used. • Use caution, as plants are very responsive to PGR, especially Bonzi. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • A Bonzi application (1 ppm drench, or 5 ppm spray) can be applied at the very end of the crop at first pollen shed to increase shelf life and retain the cyathia. •
CULTURE THAT WORKS
Propagation • Plant from liner at 22-24 days.
• Apply rooting hormone at the base of cutting. • Start feed program at day 7 to prevent yellowing. • May not require PGR application in propagation. • Plant into finished container when well rooted. Early Finished Growth
• Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500 ppm.
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SERIES POINSETTIAS
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CHRISTMAS CANDLE Ideal for Large-Container Production With vigorous, showy bracts, Christmas Candle grabs everyone’s attention. An upright habit on exceptionally strong stems makes this red poinsettia ideal for large-container production, and its mid-season timing is perfect for late November and early December sales.
8-8.5 WEEKS VIGOR
NARROW
POINSETTIA POINTER:
“Christmas Candle grows smoothly once branches develop. Steady, vigorous growth continues throughout the crop until color begins to show. For best results, feed early and aggressively.” – James Doukas
CULTURE THAT WORKS Propagation • Roots well; plant from a liner at 24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. • Grows rapidly after rooting; early PGR reccomended. Early Finished Growth • Pinch early: at day 14-18 from a liner; at day 28 for direct stick. • Breaks begin to grow 5-7 days after pinch. • In low-humidity climates, Florel applications before and/or after pinch may help hasten branching. • Early PGR after pinch can keep plant even.
Growing On • Grows steadily once the branches develop, and exhibits consistent vigorous growth throughout the crop until color begins. • Apply modest PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 750-1000 ppm. • Apply more aggressive PGR when branches are 2 in. (5 cm). • Southern Climate: Use 1-2 applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Apply later Cycocel sprays at 500-750 ppm, with last applications by October 10. • Micro Bonzi drenches can begin in early October. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • Avoid dry down to prevent root damage. •
TOP-SELLING REDS
19 Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS SONG Saturated in Deep, Red Color Christmas Song displays a deep red, non-fading color . This strongly branched variety with fast rooting provides superior, consistent and reliable performance for producers, retailers and consumers.
8 WEEKS
NORMAL
VIGOR
POINSETTIA POINTER:
“To avoid yellowing, begin feeding aggressively around day 7. Avoid uneven branching by pinching between days 14 and 16.” – James Doukas
CULTURE THAT WORKS
Growing On • Grows steadily once branches develop, and exhibits moderate growth through mid-October, then slows as it approaches finish. • Northern Climate: Apply Chlormequat spray at 750-1,000 ppm. • Southern Climate: Higher rates of Chlormequat – up to 1,200 ppm as a spray – can be used. Later applications of Chlormequat spray at 500-750 ppm should end by October 10. • Micro Paclobutrazol drenches can be used beginning in early October. Late Growing Stages • Very strong root system requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly, as this indicates the plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Can be held cool. Mind humidity and avoid dew point to prevent Botrytis . • Cool down temperatures to avoid color fade in the red. • If holding in greenhouse past initial ripening, apply Paclobutrazol spray of 5-10 ppm precisely at first pollen to help retain cyathia and reduce fade. Perform this application only at full color; no more bract expansion will occur thereafter.
Propagation • Roots rapidly; plant from a liner at 22-24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7. • Medium-vigor variety; may require low levels of PGR application in propagation. Spray 500 ppm Chlormequat at day 18-20. • Plant into the finished container when well rooted. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Strong-branched varieties; pinch early to avoid uneven branching: at day 14-16 from a liner; at day 24-26 for direct stick. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Chlormequat spray at 250-500 ppm to even out branches. • Prevention strategies for Pythium and Rhizoctonia are recommended shortly after planting into finished containers.
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TOP-SELLING REDS
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CHRISTMAS BELLS ™ Ships Beautifully for the Late Season
REGIONAL REVIEW Tanya Carvalho Territory Manager, Canada
An exceptional mid-to-late poinsettia variety for almost all regions. Christmas Bells provides vibrantly rich, deep red-colored bracts. The very strong, upright, V-shaped habit works well with no rings in larger containers. This variety is the best late-season choice for Northern growers, with an excellent post-harvest performance.
" Christmas Bells is a modern, rich, red poinsettia that works from coast to coast. "Strong, upright architecture means rings are not needed on 6" pots. From 2.5" mini pots to larger, 14" finished pots, Christmas Bells is the go-to variety for Canadian growers. Being early to color and late to flower makes Christmas Bells a retailer’s choice, with a sales window from Weeks 46-51."
8 WEEKS
NARROW MINI AVAILABLE
VIGOR
POINSETTIA POINTER:
“Christmas Bells is a great option for late-November to early-December sales.” – Lauren Blume
CULTURE THAT WORKS Propagation • Roots rapidly; plant from liner at 19-21 days; apply rooting hormone to base of cutting. • Uses feed aggressively; start feed program around day 7; failure to feed early enough will result in yellowing. • High vigor level; will require PGR application in propagation; 500-750 ppm Cycocel spray at day 15-20 and can be repeated, if necessary. • Plant from liners to finished container when well rooted. Early Finished Growth • Must be pinched early: at day 14-16 from a liner; at day 24-26 for direct stick; failure to pinch early will result in uneven branching. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm; recommended to even out the branches. • Branching occurs rapidly after pinch; PGR may be needed at 7 days. • Very upright habit and can go to final spacing very early, if needed; rings can be avoided, even in large pots.
Growing On • Grows aggressively when branches develop; strong growth October into early November; slows as finish approaches in late November. • Northern Climate: PGR limited to Cycocel spray at 500-1,000 ppm. • Southern Climate: Use 1-2 spray applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Late PGR applications: Cycocel spray 500-750 ppm, end October 15. • Micro Bonzi drenches can begin in early October; too aggressive PGR applications in October can result in smaller bracts. Late Growing Stages • Feed continuously until finish; watch media EC and reduce feed levels to avoid rapid increase; indicates plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Finishes naturally in late November to early December; can be held cool to target week 50-51 sales; avoid dew point to prevent Botrytis .
TOP-SELLING REDS
21 Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS CHEER Always Uniform, Super Dark Red Christmas Cheer is a dark red-bracted poinsettia with medium vigor that is easy to grow and extremely uniform in production. Consider it your earlier version of Christmas Day Red.
8 WEEKS
NORMAL
VIGOR
POINSETTIA POINTER:
“Christmas Cheer grows steadily once the branches develop, exhibiting consistently slow growth throughout the crop until color begins.” – James Doukas
CULTURE THAT WORKS Propagation • Roots well; plant from a liner at 24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Pinch early: at day 14-18 from a liner; at day 28 for direct stick. • Breaks begin to grow 5-7 days after pinch. • In low-humidity climates, Florel applications before and/or after pinch may help hasten branching.
Growing On • Grows steadily once the branches develop, and exhibits consistent slow growth throughout the crop until color begins. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm. • Apply more aggressive PGR when branches are 2 in. (5 cm). • Southern Climate: Use 1-2 applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. Apply later Cycocel sprays at 500-750 ppm, with last applications by October 10. • Micro Bonzi drenches can begin in early October. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • Requires the finished pH be maintained below 6.6 to prevent magnesium deficiency. This shows up in the form of interveinal chlorosis near the outer part of the leaves about 3/4 of the way up the plant, usually in late October. If this occurs, foliar applications of chelated magnesium can be applied.
22
TOP-SELLING REDS
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CHRISTMAS EVE RED Early Season, Superior Color
REGIONAL REVIEW Manda Vuksanaj Territory Manager, Pacific Region
Christmas Eve Red is a strong, early-season, vivid red variety with superior color retention and long-lasting shelf life. Its upright, narrow habit and medium bract size make it an ideal variety for higher density production and shipping. Eve works well in 6-in.(15-cm) pots and times perfectly for Thanksgiving. Available as a mini cutting!
" Eve is the one-two knockout punch for a low-cost, high-quality poinsettia. "This efficient, modern poinsettia looks amazing with all bracts up on top. When grown under natural conditions, Eve can be produced to have a seamless delivery from early-Week 46 until well past Week 49, with a similar habit and sturdy stems with large flowers."
7 WEEKS
NARROW MINI AVAILABLE
VIGOR
POINSETTIA POINTER:
“Christmas Eve Red is an early variety that grows very little in late October and November.” – Lauren Blume
CULTURE THAT WORKS Propagation • Roots rapidly; plant from liner at 19-21 days; apply rooting hormone to base of cutting. • Uses feed aggressively; start feed program around day 7. Failure to feed early enough will result in yellowing. • High vigor level; will require PGR application in propagation; 500-750 ppm Cycocel spray at day 15-20 and can be repeated if necessary. • Plant from liners to finished container when well rooted to prevent stretch. Early Finished Growth • Must be pinched early: at day 14-16 from a liner; at day 24-26 for direct stick; failure to pinch early will result in uneven branching. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm; recommended to even out the branches. • Branching occurs rapidly after pinch; PGR may be needed at 7 days. • Very upright habit; can go to final spacing very early if needed; rings can be avoided, even in large pots.
Growing On • Grows aggressively when branches develop; strong growth through mid-October, then slows as finish approaches. • Northern Climate: PGR limited to Cycocel spray at 500-1,000 ppm. • Southern Climate: Use 1-2 spray applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Late PGR applications: Cycocel spray 500-750 ppm, end October 10. • Micro Bonzi drenches can begin in early October through October 15; Eve is an early variety that will grow very little in late October and November. Late Growing Stages • Feed continuously until finish. Watch media EC and reduce feed levels to avoid rapid increase; indicates plants' need for nutrition is waning. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Can be held cool to target week 50-51 sales; avoid dew point to prevent Botrytis . •
TOP-SELLING REDS
23
Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS MAGIC ™ RED Programmable Powerhouse The best option for early, compact, red poinsettias,
Christmas Magic Red displays a more saturated, non-fading color. It provides even branching with a better bract presentation on top of the plant for a higher-quality product. Plus, this variety is ideal for Southern growing and won’t delay in the heat.
Christmas Magic Red is predictable, programmable and perfect for early Thanksgiving — hitting week 46 and 47 sales without ever missing a ship date.
7 WEEKS
NORMAL
VIGOR
POINSETTIA POINTER:
“Christmas Magic Red is specifically targeted for early sales of small to mid-sized containers, and should be shipped when ready.” – James Doukas
CULTURE THAT WORKS Propagation • Roots rapidly; plant from a liner at 22-24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7.
Growing On • Grows steadily once the branches develop, and exhibits consistent slow growth throughout the crop until color begins. • Northern Climate: Apply Cycocel spray at 500 ppm. • Southern Climate: Can use Cycocel spray up to 750 ppm; use B-Nine/Cycocel tank mixes with caution in the South and not at all in the North. • Use caution, as plants are low vigor and very responsive to PGR, especially Bonzi. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • A Bonzi application (1 ppm drench, or 5 ppm spray) can be applied at the very end of the crop at first pollen shed to increase shelf life and retain the cyathia. •
• May not require PGR application in propagation. • Plant into the finished container when well rooted. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Low-vigor varieties require less PGR for growth control. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500 ppm.
24
TOP-SELLING REDS
SelectaNorthAmerica.com/Poinsettias | 800 879-2255
CHRISTMAS SPIRIT Vigorous and Versatile
Very large-bracted Christmas Spirit offers a rich red color for enormous retail appeal. This variety is best suited for large pots thanks to its big vigor and early flowering. Plus, this versatile poinsettia won’t delay in the heat for Southern growers, and is a superior choice for cold-finish production.
7.5 WEEKS VIGOR
NARROW
POINSETTIA POINTER:
“Christmas Spirit is an early variety that shows strong growth through mid-October and grows very little in November.” – James Doukas
CULTURE THAT WORKS Propagation
Growing On • Grows steadily once the branches develop, and exhibits strong growth through mid-October, then slows down as it approaches finish. • Northern Climate: Apply Cycocel spray at 500-1,000 ppm. • Southern Climate: Use 1-2 applications of B-Nine (1,000 ppm)/Cycocel (500 ppm) before September 20. • Apply later Cycocel sprays at 500-750 ppm, ending by October 10. • Micro Bonzi applications can begin in early October, stopping by October 15. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • High EC at finish can result in root damage, reduced shelf life and possible Pythium . • Can be held cool. Pay attention to the humidity and avoid dew point to prevent Botrytis . •
• Roots rapidly; plant from a liner at 19-21 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7 to prevent yellowing. • Apply Cycocel spray at 500-750 ppm at day 15-20 and repeat if needed. • Plant into the finished container when well rooted. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Pinch early: at day 14-16 from a liner; at day 24-26 for direct stick. • Apply PGR when branches are 1-1.5 in. (2.5-4 cm), 7 days after pinch. • Apply Cycocel spray at 500-750 ppm.
TOP-SELLING REDS
25
Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS WISH ™ SERIES Brilliant, Mid-Season Color Right in line with Christmas Cheer, Christmas Wish Red features a slightly brighter red color that won’t fade in the heat of the South. The series features long-lasting cyathia for extended life on the bench and on the shelf. Its break-resistant, V-shaped habit means it ships and shows strong, and a high-quality root system offers higher yield and lower shrink.
PINK
RED
8 WEEKS
NORMAL
VIGOR
POINSETTIA POINTER:
“Christmas Wish is slower out of the pinch than many other Selecta varieties, so be patient.” – Lauren Blume
CULTURE THAT WORKS Propagation • Roots well; plant from a liner at 24 days. • Apply rooting hormone at the base of cutting. • Start feed program at day 7. • Feed aggressively; failure to feed early enough will result in yellowing and hardening. Early Finished Growth • Pinch early: at day 14-18 from a liner; at day 28 for direct stick. • Breaks begin to grow 5-7 days after pinch. • In low-humidity climates, Florel applications before and/or after pinch may help hasten branching.
Growing On • Grows steadily once branches develop, and exhibits consistent slow growth throughout the crop until color begins. • Apply light PGR when branches are 1-1.5 in. (2.5-4 cm) using Cycocel spray at 500-750 ppm. • Apply more aggressive PGR when branches are 2 in. (5 cm). • Southern Climate: Use 1-2 applications of B-Nine (1,000 ppm)/ Cycocel (500 ppm) before September 20. • Apply later Cycocel sprays at 500-750 ppm, with last applications by October 10. • Micro Bonzi drenches can begin in early October. Late Growing Stages • Requires continuous feed until finish. • Reduce feed levels if media EC increases too rapidly. • Requires that the finished pH be maintained below 6.6 to prevent magnesium deficiency. This shows up in the form of interveinal chlorosis near the outer part of the leaves about 3/4 of the way up the plant, usually in late October. If this occurs, foliar applications of chelated magnesium can be applied. •
26
TOP-SELLING REDS
SelectaNorthAmerica.com/Poinsettias | 800 879-2255
Unique, eye-catching, on-trend colors, shades and textures NOVELTY VARIETIES
PEACH GLOW Turn heads with the most unique novelty color on the scene! Peach Glow’s eye-catching color, low-vigor and 7.5-week timing make it ideal for Fall decorating programs.
7.5 WEEKS VIGOR
NORMAL
LEMON GLOW Lemon Glow is a low-vigor, bracted poinsettia. With timing of 7.5 weeks, this vivid yellow poinsettia is ideal for Week 46-48 novelty and decorator programs. At retail, Lemon Glow’s sunny yellow color brightens the shorter Fall days while transitioning from Fall decorating in November to Christmas décor in December.
7.5 WEEKS VIGOR
NORMAL
NOVELTY VARIETIES
27 Highest-Quality Genetics From the Number One Supply Chain
CHRISTMAS MORNING Ready for Black Friday sales, this early-season, medium-to-compact poinsettia looks fresh and festive in a variety of pot sizes. Christmas Morning features the same leaf shape, color and upright branching of Christmas Day Red, but with an earlier season for quicker market delivery.
7.5 WEEKS VIGOR
NARROW
CHRISTMAS TRADITION Perfectly timed for late-season church and fundraiser use, this traditional, highly vigorous poinsettia features an elegant, dark red color and non-fading bracts — even in high light. Excellent indoor shelf life keeps it beautiful for the entire Christmas season.
9.5 WEEKS VIGOR
WIDE
BRILLIANT WHITE This variety joins the new category of very white white poinsettias. Brilliant White features attractive pointed white bracts on a medium-low vigor frame. Easy to produce, plus strong shippability and post-harvest performance.
8-8.5 WEEKS VIGOR
NORMAL
28
NOVELTY VARIETIES
SelectaNorthAmerica.com/Poinsettias | 800 879-2255
HOLLY BERRY Holly Berry is a strong, holly-bracted, rounded, red novelty poinsettia. Its low vigor and superior branching make it ideal for small pots and dish gardens. Plus, Holly Berry is suitable for high-density production in smaller pots.
8-8.5 WEEKS VIGOR
NORMAL
NOEL RED Noel Red is an energy-saving variety with an early finish, and it’s perfect for high-quality, larger plant formats. It features florist-quality, upright branching and a beautiful, round habit.
7.5 WEEKS VIGOR
NORMAL
PINK CHAMPAGNE Right in line with Christmas Cheer and Christmas Wish, Pink Champagne features a unique rose- on-pink bicolor bract. This variety has long-lasting cyathia for extended life on the bench and on the shelf. Its break-resistant, V-shaped habit means it ships and shows strong, and a high-quality root system offers higher yield and lower shrink.
8 WEEKS
NORMAL
VIGOR
NOVELTY VARIETIES
29 Highest-Quality Genetics From the Number One Supply Chain
SNOWY WHITE As one of our brightest white poinsettias, Snowy White is perfect for painting. This strong, easy-to-grow variety features large, showy bracts. Plus, the V-shaped,
well-branched habit means less breakage — for superior sleeveability and shippability.
7.5 WEEKS VIGOR
NORMAL
VALENTINE Add captivating appeal to your program with romantic Valentine. Featuring long-lasting cyathia for extended shelf life, this variety is adaptable to pot and cut flower use.
8 WEEKS
NARROW
VIGOR
WINTERSUN WHITE This poinsettia is ideal for painting. Wintersun White is well-branched and upright, with sturdy stems and holly-shaped foliage. Plus, it has outstanding post-harvest performance.
7.5 WEEKS VIGOR
NARROW
30
NOVELTY VARIETIES
SelectaNorthAmerica.com/Poinsettias | 800 879-2255
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