Table of Contents Regional Map ....................................................................... 2 Poinsettias of every color, size and more! ............3 NEW Christmas Royale.......................................................4 Christmas Aurora™ Princess.................................5 Sky™ Pink.......................................................................6 Series Christmas Beauty™...................................................8 Early Elegance™.......................................................10 Christmas Chrous....................................................12 Christmas Glory™.....................................................13 Christmas Joy™.........................................................14 Christmas Feelings™..............................................16 Christmas Wish........................................................26 Reds Christmas Mouse® Red..........................................18 Christmas Candle....................................................19 Christmas Song.......................................................20 Christmas Bells®.......................................................21 Christmas Cheer.....................................................22 Christmas Eve Red.................................................23 Christmas Magic™ Red.........................................24 Christmas Spirit.......................................................25 Novelties ....................................................................... 27-30 Lazzeri Varieties ............................................................... 31 Supply Chain from YecaFlora ............................ 32-33 Growing Recommendations ..............................34-39 Culture Guide Propagation....................................................... 40-41 Finishing...............................................................42-48 Root & Sell Stations ....................................Back Cover
Key To Symbols
Plant Vigor:
Habit:
LOW
NARROW
MEDIUM-LOW
NORMAL
MEDIUM
WIDE
MEDIUM-HIGH
HIGH
Mini Cutting: MINI AVAILABLE Mini poinsettias make ideal impulse gifts when placed near check-outs. Take advantage of this popular trend by ordering some of our best- selling varieties in mini cutting form. Just look for our “Mini Available” icon throughout these pages.
Catch our cover star NEW Christmas Royale on page 4!
POINSETTIA POINTERS Advice from Our Technical Experts
Gary Vollmer Lead Product Manager for Selecta One With a degree in horticulture and integrated pest management, and more than 30 years in the horticulture industry, Gary has seen just about every growing condition that can affect plants.
Lauren Blume Territory Manager and Technical Lead Lauren combines her extensive technical knowledge with the customer service skills she’s acquired in support of our sales team to ensure your success.
James Doukas Northeast and Great Lakes Territory Manager and Technical Lead James assists growers with production throughout the crop cycle. His specialties include genetic selection, propagation and finishing.
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